We get it—Lykens Companies has a great referral plan. Simple and straightforward, our referral plan gives you $200 for each of your friends who sign a lease with us. There’s no limit. There’s no catch. Any questions are easy to answer.
We also get this: getting a friend to follow through on renting an apartment is hard. Lykens Companies boasts some of the best apartments and rentals in the Short North, Italian Village, Victorian Village, and in the greater Metro Columbus, but even we have had difficulty renting out units at times. So yes, we understand how frustrating it can be when 10 of your friends say they’ll look into renting with Lykens Companies and none of them even visit the website. It doesn’t have to be that way.
To us, our referral plan does more than give you some extra cash (which is great, by the way). Our referral plan means that Lykens Companies becomes a more and more tightly knit community. If you rent with Lykens Companies and your friend does, too, and then their friend joins, and then—well, you get the picture. The more successful our referral plan, the more vibrant and authentic our community.
Plus, we have some great tenants who are great people. Awesome people tend to hang around awesome people. For us, that means that we have the privilege of serving even more trustworthy and awesome tenants with our apartments and rentals.
You get $200. Your friend gets a killer apartment. Lykens Companies get another awesome tenant. We all get a sweet community. That’s a win-win-win-win situation, not bad.
So yes, successfully referring friends can be hard, but it’s worth it. At Lykens Companies, we put our heads together and found the three best ways to refer your friends and actually get them to sign a lease.
1. Refer at the Right Time
Have you ever had a friend shoot you an email like this?
Hey! I’ll be in town late next month. Let’s grab some coffee!
Even if you wanted to get coffee with a friend, there’s just something about planning too far ahead that makes things nearly impossible to follow through on. When something isn’t applicable to the moment, it tends to be forgotten.
So, when you’re referring a friend to one of our apartments or rentals, make sure you do it when their lease is expiring.
Which do you think will be more effective?
A. “Hey, when does your lease expire?” “In 6 months.” “When it does, check out Lykens Companies and use me as a reference!” “Sure thing!”
B. “Hey, when does your lease expire?” “In 6 months.” “Well, about two months from that, I’ll show you the Property Manager I rent with. You’ll like them.” “Sounds great!”
Of course the answer seems clear—it’s B by far! Option A puts way too much effort on your friend’s end.
When we start the process of referring a friend to Lykens Companies, we start with two questions:
- When does your lease end?
- What are you looking for in your next apartment or rental?
When you find out the answers to these two questions, why not give our awesome leasing team an email with the information? They’ll be able to tell you about our forthcoming availabilities and direct you to some of the best apartments or rentals that will fit your friend’s needs.
Then, when it’s closer to their current lease expiration, you can just shoot them an email with a link to some of the available rentals they might fall in love with.
2. Use Social Media
If you aren’t following us on Instagram and Facebook, then you’re missing out on all of the best updates and awesome pictures that we regularly post. This might sound self-promoting (fine, it is), but it’s also a tool to expose your friends to Lykens Companies and its awesome apartments and rentals.
Our Instagram features regular updates on our available units. Even tagging your friend in a post does a lot to pique interest. Plus, if you know exactly what your friend is looking for, you can tag them in their dream unit!
A quick social media tag is definitely the fastest way to start convincing your friend to rent with Lykens Companies.
If you know someone who wants a little more information about Lykens Companies and their apartments and rentals, but isn’t ready to talk to a Leasing Agent, we post regular blogs detailing different aspects of why we think it’s the right decision to rent with us, like this one about our bathrooms or this one exploring the best available units in the Short North.
Be sure to check our blog every Monday and shoot them over to your friends.
3. Plug Our Locations
Lykens Companies has the best of both worlds: luxury units crafted and elegant materials paired with the best locations in Columbus, Ohio.
The Short North, Columbus’s nationally recognized arts district, is live with local shops, restaurants, galleries, and so much more. Its vibrant culture and central location makes it a favorite among renters. In other words, apartments and rentals are hard enough to find in the Short North, let alone those that have the quality and trusted property management that renters want.
Moreover, Italian Village and Victorian Village are the two distinct subsections of the Short North. Each has its own personality and style. If you know what your friend is looking for, you’ll even be able to help them narrow down what community they’d like to be a part of. From Olde Towne East to Campus, Lykens Companies is constantly adding more properties in more neighborhoods. Show your friend our Communities page to help them find the right neighborhood for them.
If you help show your friend that Lykens Companies has the best unit and the best locations, they’ll be sure to sign a lease and get you that nice referral bonus.
If They Want to Know More About Us…
You can let them know that, with 20 years (and counting) of experience, we believe that Lykens Companies is just getting started on its mission to offer Columbus hundreds of premier apartments, rentals, and renovations. Each day, we are driving toward constantly expanding and improving our business and bettering Columbus, the city we love. For our renters, that means that they are connected to a proven business that is always striving to be the best. Our success isn’t an accident. We are constantly striving to improve our quality, both in the buildings that we renovate, reimagine, and rent out; moreover, we are striving to improve in the way that our business operates. For you (and them), that means the best units and the best service in the best locations.
As we invest our time, money, and energy into the Short North, Victorian Village, Italian Village, and other parts of Columbus’s urban core, it’s nothing short of amazing to step back and see how much we’re able to impact our city, whether that looks like renovating apartments, houses, or even factories like the Wonder Bread Lofts and the forthcoming Budd Dairy project: a full scale reimagining of an old dairy factory into a Cameron Mitchell food hall and state-of-the-art coworking space.
You can trust us, your friend will be in good hands.
